Partner: Young Thug & 300 Entertainment
The rules stipulated that the school to receive the highest engagement on their video will receive a $25,000 donation total to the winning school’s music department/Band Program from Young Thug’s record label Young Stoner Life Records & Kevin Liles and 300 Entertainment. After weeks of anticipation, 300 Entertainment Co-Founder and CEO Kevin Liles traveled to the winning HBCU and surprised them during band practice. Liles himself is a proud HBCU graduate himself, hailing from Morgan State University. Watch the surprise.