Who we became
Since 2011, HBCU Buzz has been a resource for prospective & current students and alumni.
Our culture-first agency is helping brands connect with the HBCU community in ways that feel authentic, relevant, and impactful.
We partner with brands, institutions, studios, and organizations to build campaigns that reach the HBCU audience through media, storytelling, social content, talent, and live experiences.
Our Services
Capabilities
Strategy & Planning
- Campaign Strategy
- Brand Strategy
- Partnership Strategy
- Creative Strategy
- Audience Development
- Lead Generation Support
Experiential & Activation
- Experiential Marketing
- On-Campus Activations
- Grassroots Marketing
- Street Team Marketing
- Sampling / Product Seeding
- Event Production
- Event Coverage
- Livestream Support
Media & Distribution
- Social Media
- Social Media Amplification
- Newsletter Marketing
- Email Marketing
- Banner Ads
- Native Advertising
- Paid Media / Media Buying
- Press Distribution
- Media Outreach
Public Relations & Communications
- Public Relations
- Press
- Brand Messaging
- Campaign Communications
Influencer, Talent & Community
- Influencer Marketing
- Creator Partnerships
- Talent Relations
- Talent Booking
- Host / Moderator Sourcing
- Campus Ambassador Programs
- Student-Athlete / NIL Partnerships
- Community Engagement
Measurement & Reporting
- Reporting & Analytics
- Post-Campaign Recaps
- Performance Reporting
- Campaign Insights
Creative & Content
- Content Creation
- Brand Storytelling
- Sponsored Content
- Sponsored Articles
- Editorial Content
- Short-Form Video
- Video Production
- Photography
- Graphic Design
- Creative Direction
- Recap Content
- Interview Production
